In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.
Recur Post pricing: Starts at $12.50. Offers Custom plan.
What is Recur Post and how does it work?
RecurPost is a social media scheduler with repeating schedules. We let you categorize your updates into categories, such as blogs, videos, other people's contents, memes and quotes etc. You can then create schedules for each library.
Clarabridge Engage pricing: Clarabridge Engage Offers Custom plan.
What is Clarabridge Engage and how does it work?
Clarabridge is an ultimate CRM software that has helped multiple leading brands to enhance customer experiences by putting customer feedback to work. The software provides top-class customer analytics, Omni source listening, and prompt steps to respond quickly to the customers. Clarabridge is a useful tool that offers a great customer experience through SaaS software using speech analytics and AI-powered text. The data generally used for analysis is acquired from Facebook, Twitter, or other reviews sites, especially from social media, email call center notes, surveys, and chats. Clarabridge is an optimal customer engagement platform that helps customers through digital and social channels after acquiring information from various social media platforms. Moreover, using this tool, organizations can leverage a single solution to view and respond to every incoming message and incorporate communication seamlessly to solve customer's problems and queries promptly. Businesses must opt for the Clarabridge solution to empower their CRM programs by offering correlation, customer feedback trends, and root cause analysis. Employ Carabridge to connect and engage with customers, which offers superior customer experiences comprising a flat-rate pricing strategy. show more
Ingramer pricing: Starts at $37.00.
What is Ingramer and how does it work?
Ingramer is a 2x-effective Instagram bot capable of automating Instagram business promotions and marketing. Its Pro Targeting Filters helps users to get real likes and followers. The tool’s other key features include auto follow/unfollow, comments, scheduled postings, and direct messages. Users simply have to create an account on Ingramer and connect the Instagram account to take advantage of these features. The bot starts functioning when a new campaign has been created. It makes campaigns scalable and takes care of all campaign-related activities. As the software is cloud-based, users can adjust and manage their account settings and even see and track all the activities from any device. Another fantastic feature is the hashtag generator that makes it so much easier to find the appropriate hashtags to use in the upcoming posts. Besides, the tool allows for usernames and locations targeting with language and gender filters. This improves interaction with relevant accounts and boosts growth significantly. show more
Denim Social pricing: Starts at $1250.00.
What is Denim Social and how does it work?
Denim Social can be used to process successful conversion of optimised campaigns across all social media channels with in-built compliance and publishing tools. Social media marketing is one of the most important pillars of digital marketing and with Denim Social, the entire process turns into a fulfilling experience, with adequate publishing, advertising and landing pages for regulated industries. Content is an important aspect for engaging the audience and this is taken care of under the category of publishing. Scaling and simplification of advertisements become easy with an in-built ads manager. Further, local ads and landing pages help in gathering real-time consumers and therefore, realise conversions. Coming to content curation, content experts make sure that every segment of it is engaging, informative, and compliant. The audience these days prefer studying about what they are investing in and thus, this is exactly where the need for good content arises. Client relationships are required to be remote and especially their dynamics. Denim Social, with its significant features, allows this. show more
Tweet Hunter pricing: Tweet Hunter Offers Custom plan.
What is Tweet Hunter and how does it work?
Tweet Hunter is the ideal tool for professionals looking to get an edge on their competition. With Tweet Hunter, users can quickly and easily find the best tweets in any area of interest whether it’s following cutting-edge trends or staying up to date with their specific industry. Its advanced AI simplifies content generation and saves precious time, meaning users no longer have to manually sift through Tweets to try and create compelling content. Plus, its automation tools enable savvy marketers to ramp up visibility, schedule posts in advance, and maximize each post that they share. With these features combined, users can free up hours every week knowing that they're creating quality content and putting it out into the world without having to spend hours doing so. Let Tweet Hunter work for them: Stay ahead of their competition with essential information while saving time for more high-value tasks. Start using Tweet Hunter now! show more
SentiOne pricing: Starts at $239.20. Offers Custom plan.
What is SentiOne and how does it work?
SentiOne is a social listening and conversational AI platform. Users may keep a close eye on their online brand image by using an AI-based online hearing and data processing engine to obtain truly relevant information. They can use this tool to evaluate online sentiment, safeguard brand image, avoid social media disasters, identify new market opportunities, and discover the potential of audience insight. In addition, it gives users access to millions of internet sources through a unified platform and evaluates the top-of-the-line clients and their preferences. Conversational AI serves as a platform for virtual assistants and helps to create the direction of customer relations. Most client enquiries are handled by AI voice bots and chatbots, which respond quickly. It increases the accuracy of customer service and allows it to be available at any time. The software also allows users to generate rich and comprehensive discussions utilising the straightforward dialogue management interface, which requires no coding. show more
Publer pricing: Starts at $8.00. Offers Free-forever plan.
What is Publer and how does it work?
Publer is a social media management platform that helps individuals and companies to manage their social media accounts and keep their audience engaged. The platform can be used for Facebook pages, Locations and Groups, Twitter accounts, Instagram Business accounts and LinkedIn Profiles. Apart from that, it also works well to handle companies’ presence over Google My Business and YouTube channels. With its Instagram posts scheduler, users can schedule single photos and videos, tag locations and even the first comment. From a CSV file to a multi-media bulk uploader, the platform provides all features to post content over social media. Users can create multiple teams and invite other members and assign them different roles and access levels to manage their social media accounts. With Publer, companies can see their posts’ reach and engagement levels across multiple social networks from a single place and get the top-performing ones delivered to their mailboxes. show more
Hashtagify pricing: Starts at $19.00.
What is Hashtagify and how does it work?
Hashtagify is a sophisticated hashtag tracking tool for Twitter that helps you locate the ideal hashtags to reach your target audience, makes personalized recommendations, and analyses your influencers' and rivals' strategies. It enables you to monitor your progress, take advantage of the finest hashtag ideas, and find Twitter influencers, everything at one spot. With Hashtagify, you can get real-time statistics and insights about each hashtag, including its trends, related hashtags, and popularity. You can follow any hashtag on Twitter to receive an in-depth analysis about its reach, or follow a Twitter person to get a detailed analysis of their profile. You can discover the most popular hashtags and keep an eye on relevant material related to it. Users can use hashtag marketing to improve their social media strategy. You can discover the most trending hashtags and apply personalised recommendations to spread your message to a wider audience. It also offers easy-to-read dashboards, where you can find all the information you need. Additionally, you can audit your results, keep track of aggregated data, and create bespoke reports with Hashtagify. show more
Spredfast pricing: Spredfast Offers Custom plan.
What is Spredfast and how does it work?
Spredfast is a Social tool used to built brand loyalty and optimizes your business solutions. Create content and plan campaigns with social data. Organize contents, and monitor the reports. Collaborate with teams across the company for your social media communications and marketing campaigns. The software integrates with DOMO, Google Analytics, Crimson Hexagon, Tableau, and more. Small, Medium and Large companies make use of the software. show more
Send Social Media pricing: Starts at $59.00.
What is Send Social Media and how does it work?
Send Social Media is the number one Social Media Management Dashboard. Join the thousands of small businesses who use this service for Social Media Management, Email, and SMS marketing. We offer a platform for engaging with customers, measuring results, and monitoring your brand across multiple social media channels all at once. show more
Taplio pricing: Starts at $39.00.
What is Taplio and how does it work?
Are you looking for fresh and creative ways to increase your presence on LinkedIn. Taplio can help This advanced content inspiration layer provides with the latest news and viral post library ideas to get started right away. Plus, can create a month’s worth of content in just an hour. With Taplio, can craft the perfect post with best-in-class post composer and easily organize all content with our robust queue system. Plus, we make it easy to schedule posts at the right time to reach the maximum number of people. And, can monitor all results in real-time. In short, Taplio can help create better LinkedIn content, build new relationships and monitor your results. Try Taplio today and start growing your business on LinkedIn. show more
Sociallymap pricing: Starts at $14.90. Offers Custom plan.
What is Sociallymap and how does it work?
Sociallymap is a social media automation platform with which you can boost the efficiency of your social media strategies. It allows you to create the right content in the right format, at the right place at the right time. The app allows you to share qualitative information over your business pages on various social media platforms by posting events, new launches, job offers and other important news. You simply need to focus on the message you want to convey and let Sociallymap take care of spreading it among the target audience. You can post hundreds of content each day with the help of multiple criteria offered by the app. You can strengthen your connections and networks by posting your messages on-the-go with the help of its ready-to-use inbuilt content templates. You can increase the fluidity of your content by automating your local publications and exploring content moderation possibilities. This AI-based platform comes with smart mapping and curation technologies that allow the users to combine a number of sources for filtering, classifying and delivering relevant content, by eliminating redundant ones. With Sociallymap, you can even incorporate Call-to-Action into your posts and monitor them to meet your business goals. show more
BrandMentions pricing: Starts at $49.00.
What is BrandMentions and how does it work?
BrandMentions software is a platform used to manage product on all the channels with real-time alerts. Manage Multiple sources and social networks to measure the sentiment of the conversations. Analyze your competitors and gain insights about any brand or topic from any market via Dashboard. Brand Managers, Small and Medium companies make use of the software. show more
Socialdraft pricing: Starts at $10.00. Offers Custom plan.
What is Socialdraft and how does it work?
Socialdraft software is a Social tool for Teams to Schedule content on major social networks using Social Media Calendar. Collaborate with your team, assign tasks, check your social inbox, schedule social media posts right from your phone. Small, Medium and Large companies make use of the software.
Dovetale pricing: Starts at $99.00. Offers Custom plan.
What is Dovetale and how does it work?
Dovetale is an influencer marketing platform that assists Shopify businesses in attracting, managing, and increasing sales from customers who are passionate about their products. It offers tools designed to gather applications and automate repetitive activities for your influencer and affiliate programs to stay organised. With Dovetale, you can make a place where influencers, consumers, and fans can learn about community benefits and apply for your programs. The platform makes it simple for you to handle your affiliate relationships more effectively. It increases the efficiency of your programs and scales them up. You can examine the candidates and review the members before accepting them into your community. Gifts and samples can be sent to your influencers and customers with Dovetale. Users can send items and discount coupons to members of their community with ease. Additionally, members can track and manage affiliate commissions and sales. They can send and keep track of payments too. It becomes easy to grow and manage your network of artists, influencers, and partners all in one location with Dovetale. Dovetale is extremely easy to get started with. show more
Zoomph pricing: Zoomph Offers Custom plan.
What is Zoomph and how does it work?
Zoomph software is a platform to measure Social Audience Intelligence and Sponsorship evaluation. Manage campaigns, track engagement, and measure the ROI. Engage your customers with sponsored posts, videos, images, and influencers. Find your brand’s position in the market place and gain insights to track ROI on your organizational goals. Brand Managers, Small, Medium and Large companies make use of the software. show more
Instarazzo pricing: Starts at $15.00.
What is Instarazzo and how does it work?
Instarazzo is a futuristic Instagram marketing tool that helps companies to grow their followers organically in a fast and secure way. It comes loaded with a smart bot inside, which can take care of essential tasks automatically. The bot is capable of liking posts of the targeted audience automatically thus gaining their attention and creating engagement. Besides, the bot also helps companies to find and follow the best Instagram page within their niche based on content and interest. In addition, Instarazzo also helps companies to comment on the right kind of photos and amp up the overall engagement levels in real-time. Further, the tool can also be used to send Direct Messages to individual followers and keep them aware of the latest whereabouts. Companies can even schedule posts by setting up publication dates, caption locations, adding images, hashtags as well as the first comment. Ultimately, Instarazzo allows users to monitor all of their comments and read, reply, classify and delete comments from one simple interface, which helps in optimising interaction levels with potential customers from time to time. show more
Popsters pricing: Starts at $9.99.
What is Popsters and how does it work?
Popsters is an analytics tool for social media channels, which enables its users to compare, get stats and measure the efficiency of any social page that the users are interested in. The software allows its users to check the popularity of different posts by analyzing the types that attract the audience and sorts them by text length, popularity, engagement, date or any other attribute. Users can monitor performance indicators by looking at the total data and average efficiency of posts published at a different time with different hashtags or attachments. One can also check the statistics of page activities and dynamics. Popsters allows users to compare everything they want as they can analyze pages of different companies from different social media. Users can also load data about hashtags or start batch loads to see all the data at once. The software generates quick reports as one can export data from the software to any file such as XLSX, PDF, JPG, PNG, PPTX or CSV with the possibility to edit data and styles. show more
Swonkie pricing: Starts at $21.21. Offers Free-forever and Custom plan.
What is Swonkie and how does it work?
Swonkie is a handy social media management application that focuses on saving the time of digital marketing teams or agencies. Users can create content through the app and schedule them to be posted on the requisite date and time. The ability to add posts to a queue of consecutive schedules makes account management easy and dynamic. The types of supported posts include carousel posts, highly targeted posts, posts with Call to Actions, or even a simple repost. The team has recently added integration for Instagram stories where users can create stories while being logged in to Swonkie and post them in a simple and quick way. Users can even create and manage multiple Instagram stories at the same time. Swonkie comes bundled with 5 different plans which include Friendly, Lover, Pro, Master, and Unicorn. The Friendly plan allows users to add up to 15 social media accounts, 3 team members, and 2 real-time competitor alerts. show more
The Average Cost of a basic Social Media Management Software plan is $15 per month.
61% of Social Media Management Software offer a Free TrialAllows users to try out the software for a limited period before making a purchase decision., while 31% offer a Freemium Model Allows users to access basic features at no cost..
PRODUCT NAME | SW SCORE (OUT OF 100) | AGGREGATED RATINGS (OUT OF 5) |
---|---|---|
SocialBu | 86 | 3.9 |
Recur Post | 86 | NA |
Clarabridge Engage | 86 | 4.2 |
Ingramer | 86 | 3.9 |
Denim Social | 86 | 4.5 |
Tweet Hunter | 85 | NA |
SentiOne | 85 | 4.5 |
Publer | 85 | 4.8 |
Hashtagify | 85 | 1.9 |
Spredfast | 85 | 4.1 |
Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.
Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.
Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.
We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:
It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.
When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.
Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.
As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.
But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.
While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:
Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.
One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.
Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.
Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.
As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:
As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.
With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.
If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.
We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.
Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.
Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.
Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.
Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.
Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.
Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.
If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:
When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.
Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.
Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.
Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.
Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.
Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.
SocialBu
Automate Social Media ManagementSocialBu pricing: Starts at $6.70. Offers Free-forever plan.
What is SocialBu and how does it work?
SocialBu is a tool for social media management, placing a focus on reducing the time users spend on social media activities. It allows users to schedule and publish content across all their social networks in one place regardless of the number of social media profiles managed. All the messages from the users' social media accounts are available in the app and can be replied to. Users can also comment and create posts for all their networks, eliminating the need to switch between multiple apps. The tool offers automation in the cases of specific user-defined events, such as when a message comes to a particular user account. Various other checks can also be placed before the automation is run, and users can also define the actions that are to be taken, such as sending replies and emails. SocialBu easily works and integrates with social platforms such as Facebook, Twitter, Instagram, Google My Business, and LinkedIn while including monitoring tools. show more