MoEngage Pricing: Cost and Pricing plans

MoEngage Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Starter Custom

Features

Behavioral Segmentation
Monthly Tracked Users (MTUs): 10,000
Push Notifications
Email Campaigns
In-app Messages
SMS Campaigns
Web Push
On-site Messaging
Messaging Controls
- Frequency Capping, DND & Throttling
- Personalized Campaign Previews
Personalization
- User Attributes
Reporting
- Campaign Analytics
- Schedule Campaign Report Exports
Role-based Access
Data Management
Self-serve Knowledge Base
Standard Email Support

Growth Custom

Features

Includes features of Starter plan, plus
Import offline segments
Import offline user data
Localization
Cards (Add-on)
Facebook Audience
Web Personalization
WhatsApp (Add-on)
Connectors: Google Ads
Connectors: Webhooks
Analytics (Add-On)
- Behavioral Trends
- Funnel Analysis
- Retention Cohorts
- User Frequency Distribution
- Revenue Analysis
- Pre-defined Dashboards
- Custom Dashboards
- User Path Analysis
- Aquisition Analytics
- Uninstall Analytics
- Predictive Segmentation
- Actionable Analytics
- Custom Segment Analysis
- Source & Session Analytics
- Open Analytics
Messaging Controls
- Preference Management Center
- Push Templates
- Email Device Previews
Event Triggers
Location Triggers
Flows: Omni Channel Journey Builder
Optimization
- A/B and Multivariate Testing in Campaigns & Flows
- Campaign Control Groups
- Sherpa: AI-based Time & Content Optimization
- Push Amplification+
- Predictions (Add-on)
Personalization
- Dynamic Recommendations Platform
Partner Ecosystem
- Attribution Partners
- Customer Data Platform
- Analytics Software
- Typeform Surveys
Single Sign-On
2FA
Support
- Named Account Manager
- Email and Push Delivery Advisory

Enterprise Custom

Features

Includes features of Growth plan, plus
App Exit Intent Push Notifications
Offline Trigger Push Notifications
Flow Path Optimization
Global Control Group
Best Time to Send
Most Preferred Channel
Dynamic Product Messaging
Campaign Approval Workflow
Teams
Consulting Services and Quarterly Business Reviews

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 17/04/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Pricing Insights for Marketing Automation Software

The Average Cost of a basic Marketing Automation Software plan is $49 per month.
41% of Marketing Automation Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 19% offer a Freemium Model Allows users to access basic features at no cost..

MoEngage FAQs

How much does MoEngage cost?

MoEngage provides a custom pricing for their software.

Learn more about MoEngage pricing.

Does MoEngage offer a free plan?

No, MoEngage does not offer a free plan.

Learn more about MoEngage pricing.

Compare MoEngage Pricing Against Competitors

Product Name	Starting Price ($)	Billed	Unit	Free Trial	Learn More
MoEngage	-	-	-		MoEngage Pricing
WebEngage	-	-	-	-	WebEngage Pricing
Hubspot Marketing Hub	18	per month	-	+	Hubspot Marketing Hub Pricing
Selligent	-	-	-	-	Selligent Pricing
Mixpanel	25	per month	-	-	Mixpanel Pricing
Adobe Marketo Engage	-	-	-	-	Adobe Marketo Engage Pricing
Contactspot	-	-	-	-	Contactspot Pricing
SAS Marketing Automation	-	-	-	+	SAS Marketing Automation Pricing
Netcore	-	-	-	-	Netcore Pricing
EngageBay	11.95	per month	per user	-	EngageBay Pricing

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MoEngage Features

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Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More

100%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.